MESH Experience Blog

Brandberries feature Fiona Blades on why the future of marketing is about multi-sensory brand experiences

Written by Fiona Blades | 9/1/19 9:51 AM

Emotional connections are made with a combination of all five senses yet often the vast majority of brand communication focuses on just sight. Find out what pioneering brands have been up to and how to better measure these sensory initiatives.