--- title: MESH Experience Blog | News (3) description: News | (3) --- [![](https://www.meshexperience.com/wp-content/themes/mesh/images/logo-white.svg)](https://blog.meshexperience.com/) - [Home](https://www.meshexperience.com/) - [What We Do](https://www.meshexperience.com/what-we-do/) - [Who We Are](https://www.meshexperience.com/who-we-are/) - [News & Views](https://blog.meshexperience.com) - [Contact Us](https://www.meshexperience.com/contact-us/) ![](https://www.meshexperience.com/wp-content/themes/mesh/images/menu.svg) ![](https://www.meshexperience.com/wp-content/themes/mesh/images/close.svg) - [Home](https://www.meshexperience.com/) - [What We Do](https://www.meshexperience.com/what-we-do/) - [Who We Are](https://www.meshexperience.com/who-we-are/) - [News & Views](https://blog.meshexperience.com) - [Contact Us](https://www.meshexperience.com/contact-us/) - [Blog (69)](https://blog.meshexperience.com/tag/blog) - [Brand Tracking (3)](https://blog.meshexperience.com/tag/brand-tracking) - [case study (1)](https://blog.meshexperience.com/tag/case-study) - [Customer Experience (8)](https://blog.meshexperience.com/tag/customer-experience) - [Experience Marketing (29)](https://blog.meshexperience.com/tag/experience-marketing) - [Experience Metrics (18)](https://blog.meshexperience.com/tag/experience-metrics) - [IPA (1)](https://blog.meshexperience.com/tag/ipa) - [Media & Touchpoints Insights (7)](https://blog.meshexperience.com/tag/media-touchpoints-insights) - [News (27)](https://blog.meshexperience.com/tag/news) - [Olympics (3)](https://blog.meshexperience.com/tag/olympics) - [Real Time Experience Tracking (3)](https://blog.meshexperience.com/tag/real-time-experience-tracking) - [Retail Banking (8)](https://blog.meshexperience.com/tag/retail-banking) - [Retail Banking Coronavirus Insights (31)](https://blog.meshexperience.com/tag/retail-banking-coronavirus-insights) - [Sponsorship (3)](https://blog.meshexperience.com/tag/sponsorship) - [Superhero CMO Suite (8)](https://blog.meshexperience.com/tag/superhero-cmo-suite) - [Supplier Diversity (2)](https://blog.meshexperience.com/tag/supplier-diversity) - [Women Owned (2)](https://blog.meshexperience.com/tag/women-owned) [![](https://blog.meshexperience.com/hubfs/Blog%20Post%20Feature%20Images/News%20Publication%20Logos/ResearchLive-Feature-Logo.png)](https://blog.meshexperience.com/the-mrs-feature-fiona-blades-on-choosing-the-right-benchmarks) NEWS ## THE MRS FEATURE FIONA BLADES ON CHOOSING THE RIGHT BENCHMARKS Benchmarks are an important part of our decision-making. However, pick the wrong benchmarks, or contextualise them misguidedly, and you risk making the wrong decisions. [Visit Website](https://www.research-live.com/article/id/5057882) [![The Marketing Society](https://blog.meshexperience.com/hubfs/The-Marketing-Society-Feature-Logo.png)](https://blog.meshexperience.com/the-marketing-society-feature-fiona-blades-on-the-hidden-drivers-of-persuasion-in-retail-banking) NEWS ## The Marketing Society feature Fiona Blades on the hidden drivers of persuasion in retail banking. Five rules to make a positive impact on brand consideration in your brand [Visit Website](https://www.marketingsociety.com/think-piece/hidden-drivers-persuasion-retail-banking) [![](https://blog.meshexperience.com/hubfs/Blog%20Post%20Feature%20Images/News%20Publication%20Logos/FS-Forum-Feature-Logo.png)](https://blog.meshexperience.com/find-out-which-bank-really-is-no1-in-our-article-on-the-financial-services-forum) NEWS ## Find out which bank really is No1 in our article on the Financial Services Forum First Direct win out when you look at customer satisfaction, however, when you look at customer experience or brand experience, it’s Nationwide that’s the star performer. [Visit Website](https://thefsforum.co.uk/knowledge-centre/debates/which-bank-really-is-no-1/) [Previous](https://blog.meshexperience.com/tag/news/page/2) ![](https://www.meshexperience.com/wp-content/themes/mesh/images/logo-white.svg) © MESH 2025 - [Cookie Policy](https://www.meshexperience.com/cookie-policy/) - [Privacy Notice](https://www.meshexperience.com/privacy-notice/) Newsletter Signup - -