Owned Channels: Tools & Frameworks

MESH EXPERIENCE PARTNERS WITH THE IPA TO DEVELOP TOOLS AND FRAMEWORKS FOR OWNED CHANNELS

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Advertising Week New York - The Future is Female

MESH EXPERIENCE JUDGES AND PRESENTS AT ADVERTISING WEEK NEW YORK 2023

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Embracing Experience Metrics for Marketing Success

MESH EXPERIENCE TAKES THE STAGE AT ADVERTISING WEEK NY 2023

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MESH Experience Appoints Brian Jacobs as NED

MESH EXPERIENCE APPOINTS BRIAN JACOBS AS NON-EXECUTIVE DIRECTOR

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Insight250 Winners!

MESH EXPERIENCE’S FIONA BLADES AND DANA DIGREGORIO

WINNERS OF PRESTIGIOUS INSIGHT250 AWARD

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The 1% Dilemma

A Letter to Corporates

Sincerely, All Women Owned Businesses 

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Share of Experience: A sustainable choice at a time of marketing metric erosion

"Share of Voice is antiquated” – Long live Share of Experience

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Owned Channels: next frontier for marketing effectiveness measurement

The position, value and relevance of Owned Channels are unlocked in a new IPA/MESH Experience report.

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350% sales uplift driven by understanding experiences

This case study shows how a MESH Experience partnered with a financial services player to transform their brand and generate phenomenal revenue growth.

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Let go of your brand ads. Hold onto your purpose.

  • In a societal crisis, what should marketers do?

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Brandberries feature Fiona Blades on why the future of marketing is about multi-sensory brand experiences

Emotional connections are made with a combination of all five senses yet often the vast majority of brand communication focuses on just sight. Find out what pioneering brands have been up to and how to better measure these sensory initiatives.

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THE MRS FEATURE FIONA BLADES ON CHOOSING THE RIGHT BENCHMARKS

Benchmarks are an important part of our decision-making. However, pick the wrong benchmarks, or contextualise them misguidedly, and you risk making the wrong decisions.

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